Picking the Perfect Potato Did you know that 2008 is “International Year of the Potato?” So great is the spud that it’s even been centre of attention at the United Nations in New York where IYP (International Year of the Potato) was launched, to focus upon the importance of the potato in the world. Indeed, we Brits would be completely lost without our favourite vegetable and this year on average each of us will consume 94 kg of them! (Imagine lugging that little lot home from the supermarket in one go!)